ART DIRECTION / GRAPHIC DESIGN / PLAYLIST CURATION
Bonkers! Magazine is an independent online music magazine in Gainesville, FL. From playlist curation and reporting on the events happening in the local scene, Bonkers! is a is a hub for all things music, both local and global. It's' core goal is to spark discussion and build a community centered around a love of music.
ROLE: ADMINISTRATION / GRAPHICS CO-DIRECTOR
SOFTWARE: PROCREATE, PHOTOSHOP, ILLUSTRATOR
DELIVERABLES: VISUAL IDENTITY, ILLUSTRATIONS, PROMO POSTER, SOCIAL MEDIA POSTS
THE ASK
As the Co-Graphics director of Bonkers! Magazine I was tasked with clarifying the publications visual identity. This included a new logo, revised color scheme and typography system, and a variety of social graphics. From playlist covers to new music Friday posts, I oversee that the magazine has a cohesive identity. Along with the visuals of the publication I aid in administrative duties of the publication such as the hiring process, playlist curation, and ideation of new ways to connect the local music community.
LOGO PROCESS / SKETCHES
PLAYLIST CURATION / COVER DESIGN
At Bonkers! we believe the best way to celebrate is with a new playlist. I had the opportunity to curate a playlist to cover every Valentine's day mood. Filled with staff picks and songs with messages of anything from love to yearning, the playlist "love struck" was born.
SOCIAL MEDIA POSTS: NEW MUSIC FRIDAY
Every week Bonkers! shares a recap of new releases, both local and global, to spark conversation within our community.
SOCIAL MEDIA POST: STAFF CONCERT HIGHLIGHT
I ideated and executed the concept of a concert highlight, sharing some of the concerts our staff attended throughout the summer.
SOCIAL MEDIA POST: PINNED CAROUSEL
I designed a carousel post to clarify what people new to the publication can expect from Bonkers!
SPONSORED SHOW POSTER
To further bolster the music community, Bonkers! often sponsors local shows. Below is a poster created in Bonkers! branding that was utilized across social media outlets and as a physical flyer. [illustrations by @maddiehettrich]
Sponsored show poster
New music Friday post
Playlist cover
Playlist social media promotion
New music Friday post
Staff concert highlight post
